Hi. …if you’re looking for a solid copywriter with a quirky sense of humor, you’re in the right place. I’m John Laing and I’m that guy. I write and produce for clients around the world. In fact, if you use brand name products or spend much time online, you’ve probably seen or interacted with my work. […]
Tag: freelance copywriter
I’m not sure about you, but there’s one thing that makes me question a seemingly decent product on Amazon: A terribly written, quasi-English product description. Over the weekend I was about to pull the trigger on some discount gadget — it was a few bucks cheaper than similar gadgets. The glaring difference was that this […]
No matter if you’re a multinational firm or a small international company, it’s important to ensure that your sales copy is written and edited properly for the American market. Even with a good English-speaking writer on staff, unless they’re a trained native American English writer, it’s very easy to make mistakes. When you’re trying to […]
Clean up your written copy for spring! Hire a writer today!
Mid May. Years ago, this was my favorite time of the year. You could smell it in the hallways at school. Summer. Almost. Anticipation. Freedom was right around the corner…but we weren’t quite there. There was still work to be done…but there was a light…a bright light…at the end. Do you miss those days? Man, […]
You caught me… I’m not much of a lyricist! And while I may wish I had the mad musical writing skills of Bernie Taupin or Mac McAnally, I simply don’t. So, I’ll stick to what I’m good at: Writing copy that motivates people… So, here you are, reading about a non-musical copywriter. What’s the hook? […]
It’s 10PM, where’s your copy at? Better yet, what’s it doing for you? Earlier today, I was speaking with a client who is working on some sales collateral. It reminded me that it wasn’t too long ago that on-demand information wasn’t possible. If you wanted more information about a product, you had to make a […]