Are you a writer? Do you write copy for catalogs, manuals, packaging or just about anything else? Do you consider yourself quirky, irreverent and oftentimes sarcastic? No? That doesn’t matter. Yep, ChatGPT is going to take your job if you’re a writer. It can do everything you can do. Plus, it’s not lippy to its […]
Tag: freelance writer
I’ve been involved with a particular health and beauty client for more than ten years. We’ve been through a couple web site iterations together. A few weeks ago, we were discussing some easy things they could do to liven up their current site. This particular client had their latest site built to be a content […]
Hi. …if you’re looking for a solid copywriter with a quirky sense of humor, you’re in the right place. I’m John Laing and I’m that guy. I write and produce for clients around the world. In fact, if you use brand name products or spend much time online, you’ve probably seen or interacted with my work. […]
Every business deserves a name. Hire me to name it right.
What makes a copy writer an SEO copy writer?
A couple months ago someone contacted me through this site and said that they’d been unable to find many squeeze page writers online. He then asked me to explain how working with me would be any different than just buying $39 squeeze page generation software. Most of the time, I’ve got pretty thick skin, so […]
Mid May. Years ago, this was my favorite time of the year. You could smell it in the hallways at school. Summer. Almost. Anticipation. Freedom was right around the corner…but we weren’t quite there. There was still work to be done…but there was a light…a bright light…at the end. Do you miss those days? Man, […]
You caught me… I’m not much of a lyricist! And while I may wish I had the mad musical writing skills of Bernie Taupin or Mac McAnally, I simply don’t. So, I’ll stick to what I’m good at: Writing copy that motivates people… So, here you are, reading about a non-musical copywriter. What’s the hook? […]
It’s 10PM, where’s your copy at? Better yet, what’s it doing for you? Earlier today, I was speaking with a client who is working on some sales collateral. It reminded me that it wasn’t too long ago that on-demand information wasn’t possible. If you wanted more information about a product, you had to make a […]
I’ve tried to make sure that my clients are diverse — I’d go crazy if I wrote the same things day in and day out. For example, today I wrote copy to be used in a client’s proposal template, reviewed & researched a request from an agency to provide written promotion concepts for a popular snack cracker […]