Hi. …if you’re looking for a solid copywriter with a quirky sense of humor, you’re in the right place. I’m John Laing and I’m that guy. I write and produce for clients around the world. In fact, if you use brand name products or spend much time online, you’ve probably seen or interacted with my work. […]
Tag: writer
Every business deserves a name. Hire me to name it right.
No matter if you’re a multinational firm or a small international company, it’s important to ensure that your sales copy is written and edited properly for the American market. Even with a good English-speaking writer on staff, unless they’re a trained native American English writer, it’s very easy to make mistakes. When you’re trying to […]
You caught me… I’m not much of a lyricist! And while I may wish I had the mad musical writing skills of Bernie Taupin or Mac McAnally, I simply don’t. So, I’ll stick to what I’m good at: Writing copy that motivates people… So, here you are, reading about a non-musical copywriter. What’s the hook? […]
I’ve tried to make sure that my clients are diverse — I’d go crazy if I wrote the same things day in and day out. For example, today I wrote copy to be used in a client’s proposal template, reviewed & researched a request from an agency to provide written promotion concepts for a popular snack cracker […]
These days it’s fairly common for American companies to outsource overseas. What many people don’t realize is that sometimes those foreign companies outsource here too. The last couple of years, I’ve had an increase in requests from overseas companies who want to do business with American companies and need a little help making sure their […]